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Title of Journal: Group Decis Negot

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Abbravation: Group Decision and Negotiation

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Springer Netherlands

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DOI

10.1007/s00531-015-1166-2

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1572-9907

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Team Foresight in New Product Development Projects

Authors: Atif Açıkgöz Ayşe Günsel Cemil Kuzey Halil Zaim
Publish Date: 2015/05/21
Volume: 25, Issue: 2, Pages: 289-323
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Abstract

In today’s uncertain business environments management tools originally designed for more stable environments no longer serve the purpose of the organization because high levels of uncertainty make the future difficult to predict entirely In this sense foresight which implies both anticipating and designing the future in a proactive manner seems to be a rising concept Despite growing awareness of the importance of foresight capability in terms of predicting and enacting the future empirical research on team foresight is scant Based on sensemaking theory this research explores the antecedents and consequences of team foresight within the context of new product development In studying the data from 255 new product development projects using the partial least squares structural equation modeling this study discovers that team flexibility—in terms of operational flexibility task autonomy and resource flexibility—is a significant antecedent of team foresight Moreover the results particularly emphasize that new product development teams with a proficiency in visualizing the future through making sense of technology market and projectrelated information can successfully produce new products of quality in a timely manner Managerial and theoretical implications of the study are discussed


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