Authors: Gary Fanjiang Ted von Glahn Hong Chang William H Rogers Dana Gelb Safran
Publish Date: 2007/07/26
Volume: 22, Issue: 10, Pages: 1463-1466
Abstract
Patients seeking a new PCP n = 2225 were invited to view webbased information including PCP credentials personal characteristics office location and hours and patient experience scores Patient experience scores included validated measures of interpersonal quality appointment access care coordination health promotion and patient recommendations of the PCP After viewing the website participants indicated their preferred PCP and completed a study questionnaireOf the invited participants 17 visited the website n = 382 Patient experience scores were cited most frequently as important to physician choice 51 Among these measures patients’ highest priorities were interpersonal quality 37 and patient recommendations of the PCP 41 For patients citing these priorities the odds of choosing a highly scored physician after viewing the data was nearly 10 times that of choosing such a physician by chance odds ratio OR = 952 and 971 respectivelyTargeting patients known to be making a health care decision appears to promote the use of performance data Patients particularly valued data concerning other patients’ experiences and after viewing the data made choices wellaligned with their prioritiesWe gratefully acknowledge Dr Michael Nelson and the Facey Medical Group for their support and participation in this research We are also indebted to Dr Andrew Maxfield Dr Margaret Gerteis and BearingPoint Inc as invaluable resources in the design and analysis of this project We also gratefully acknowledge Kara Cassidy Angela Li and their colleagues for their outstanding work in obtaining and managing the data
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